July 2001
The Changing Face of Billing
by Joseph Devlin
"The typical paper-based billing process is made up of a series of
time-honored steps handled in sequence by various manual and
computer-aided methods. First a firm's billing information is
aggregated, stored and sourced for billing data. Then actual paper bills
are printed, mailed and delivered. When received by customers, these
bills are then reviewed, exceptions are noted and contact with payees
may be necessary to resolve differences. Next, checks are written,
records are maintained, postage is applied and payments are delivered.
Finally, the biller and the payer's bank or financial institution
exchange payment data for in-stream account reconciliation." - from "Buy
Now, Pay Now: Internet-Enabled Billing Comes of Age," Zona Research,
March 2001.
Sounds complicated, huh? It's expensive, too. The round-trip cost of
generating a single paper bill, invoice or other form of remittance and
processing the payment and paperwork that comes back is approximately
$1.90, according to Jupiter Communications in New York.
Remittance technology providers are chipping away at payment
processing costs with better automation software and more powerful
optical and intelligent character recognition engines. But the best way
to cut the cost of billing is to do it all electronically. Analysts such
as Jupiter estimate that billers could save almost 80 percent (for
paper, postage, handling) per payment, approximately $1.20 per bill, by
using electronic bill presentment and payment (EBPP). U.S. businesses
could save nearly $18 billion per year.
So, why isn't this already done? On average, billers now receive only
about 12 percent to 18 percent of their payments electronically,
according to Zona, Redwood City, CA.
For the last several years, analysts have trumpeted the arrival of
EBPP, but there have been significant strategic impediments involving
the complex relationships between billers, consumers and financial
institutions.
Numerous studies have shown that consumers and businesses want their
bank to be the one to consolidate their bills online. Yet most bills
don't originate at banks. Credit card companies, telecommunications
companies, utilities and retailers, meanwhile, resist releasing customer
information to financial institutions so that the information can be
presented on a single Web page.
Few companies want to outsource this task to a third party because it
reduces the biller's control of its customer data and customer
interactions. Billers want to interact with customers online to take
advantage of cross-selling and upselling opportunities, but this is more
difficult if these monthly interactions are hosted on a bill
consolidator's Web site.
"Banks were smart to stay away from EBPP for a year or two until the
smoke cleared," says Errol Hau, director of product marketing at
CheckFree, a leading provider of electronic billing and payment
services. "To get into EBPP, you need to go out and partner with half a
dozen companies to put together an end-to-end solution. What the banks
decided to do was to just dabble in it. They started by giving people
online bank statements with bill payment capabilities. The assumption
was that the actual bills would remain on paper."
Coping With Mixed Payments
EBPP will eventually provide a huge leap in efficiency over
traditional remittance processing. But even if you set aside the issue
of customer adoption of EBPP, online payment vendors are a long way from
providing direct electronic links to every payee. Even the largest
online payment brokers still send out many paper checks. CheckFree, for
one, estimates that 40 percent of its payments are made on paper. This
mixture of paper and electronic payments can create real headaches for
lockbox operations and remittance processing vendors.
"The problem is that the paper stubs shipped out by online payment
brokers don't look anything like stubs shipped out with the original
paper bills," notes Jeff Vetterick, vice president of marketing at
Advanced Financial Solutions (AFS), Oklahoma City, OK, a major
remittance processing technology provider.
It wouldn't be so bad if each check was applied to a single bill and
was accompanied by a single stub in a machine-readable format. "But it's
not realistic to expect the CheckFrees of the world to send out 10,000
separate checks to any one payee each month," says Vetterick.
Instead, online payment consolidators cut postage and processing
costs by batching payments; a single check arrives along with a list of
all transactions covered by that check. These lists almost always need
to be keyed manually. From the remittance processor's perspective, it's
a nightmare.
"The problem is compounded by the fact that every online payment
consolidator uses a different format for the payment list - typically
formatted on 8-1/2-by-11 sheets of paper or on long sheets of greenbar,"
says Vetterick. "None of this stuff can be handled normally through the
usual high-speed transports. Unless new processes can be put into place,
all of it gets handled as an exception."
Advanced Financial Solutions solves this problem by handing it over
to a module they dub "DREAM" (Dynamic Reject Auto-Correction Module).
The software was originally designed to automate MICR (magnetic ink
character recognition) rejects. The software uses ICR (intelligent
character recognition) technology to take a second look at the MICR line
at the bottom of checks that could not be recognized magnetically. AFS's
Scott Image Associates unit, in Sanford, NC, has tested the software and
reports that it automated as much as 80 percent of previously rejected
items.
AFS customers are now using this software to handle checks and lists
coming from online payment brokers, including CheckFree. "It's a little
different workstream," notes Vetterick. "Since DREAM can automatically
read the MICR line off the check, both the check and the list can be
scanned on the same scanner at the same time, maintaining transactional
integrity."
According to Vetterick, "it's 20 times more efficient" to handle both
at the same time than to separate the paper paths and put them together
later on.
Wausau Financial Systems, a payment automation systems provider in
Mosinee, WI, has addressed the electronic payment check-and-list problem
by adding full-page OCR (optical character recognition) to its ImageRPS
remittance processing solution. The upgrade also addresses money orders,
travelers checks and other items that usually demand manual keying.
"The recognition software enhancements provided with ImageRPS will
transform how exception item data gets captured in a remittance
environment," says Mike Tallitsch, Wausau's product manager for
remittance processing. "From multi-page, check-and-list transactions to
money orders from a convenience store or any other provider, [exception
items are] now easily automated for significant labor savings."
Streamlining Conventional Payments
Of course, as so many bills are still paid by checks and remittances,
technology providers are competing to drive down costs with improvements
in automation equipment and software.
BancTec, Irving, TX, for one, recently introduced a higher-speed
check/remittance transport. Priced starting at $230,000, the company's
new high-volume E-Series transport is available with optional speeds of
1,200, 1,400 or 1,600 documents per minute and is intended for mid- to
high-volume processing environments handling 100,000 or more
transactions per day.
Meanwhile, BancTec's mid-tier E-Series transport, which processes
550, 800 or 1,150 documents per minute, will be supported by new
software with standard grayscale support, improved image thresholding,
optimized JPEG compression and an ability to capture up to eight image
zones per side.
"We're focusing on taking image quality to the next level to improve
read rates," says Dave Conklin, vice president of sales and marketing
for BancTec's business partner solutions. "New image compression
technologies such as DjVu and JPEG2000 will make color and grayscale
imaging much more affordable. We're moving image compression to software
to protect the buyer's long-term investment in this equipment."
High-volume check imaging demands significant storage investments,
but better compression will make the most of storage while also
delivering better images that yield higher accuracy rates and fewer
manually processed exception items.
To support mixed paper-based and electronic payment environments,
BancTec last year introduced its PayCourier solutions, which provide a
common database for both types of transactions as well as Web-enabled
lockbox capabilities for electronic payments. Web-based search and query
tools provide access to images and data from anywhere so that customer
service and customer self-service initiatives can be supported.
Mainstreaming Payment Automation
Remittance processing technology is more efficient than ever.
Advances in computer processing power and recognition accuracy alone are
dramatically improving accuracy and reducing manual processing costs
(see "Better Recognition Drives State-of-the-Art Payment Processing,"
page 49). The technology is also more affordable, even for smaller
institutions serving regional and local markets.
According to the T. Houston Technology Group, Alvin, TX, half of all
banks in the United States now have in-house check imaging systems. Yet
far fewer water companies, tax collection agencies, cable television
companies and other smaller concerns have this technology.
"Community banks have got to start learning to sell the services they
have mastered so well," says Tom Houston, principle of the eponymous
bank consulting, marketing and training firm.
Banks are taking advantage of these opportunities, says Patrick
Koster, marketing director of BankWare, a remittance systems and
services firm in Birmingham, AL.
"Many community banks are beginning to reach out to [help local
companies] process their payments," Koster says. "Over the next 18
months, you will see the big [billers and banks] trying to work out all
the issues [involved in EBPP]; at the same time, local community banks
will be putting remittance solutions into place."
While image-enabled remittance systems are more affordable for
smaller banks (see "First Federal Automates to Support Growth," page
53), some institutions are making a bigger leap into the EBPP world,
according to Houston.
"The key to pulling this off at a smaller bank is to pool resources
with other like-minded institutions," Houston says. "The cost for
implementing EBPP ranges from $350,000 to $750,000 - too expensive for
most community banks. Because of the enormous start-up costs, most banks
will turn to service bureaus for these services. Another alternative is
creating a co-op of similar size banks to share expenses. It costs about
$3 million to implement [EBPP] for 100 banks, but the cost per bank
drops to about $30,000. In this range, most community banks can afford
the technology."
Joseph Devlin (armadill@earthlink.com) is a
freelance writer based in Half Moon Bay, CA.
Gauging EBPP
Most estimates show low penetration of electronic billing in both the
business-to-business (B2B) and business-to-consumer (B2C) sectors. Zona
Research, Redwood City, CA, offers the following positive notes.
- High-volume billers (more than 200,000 monthly bills) comprise 70
percent to 80 percent of the U.S. market.
- Perhaps one-quarter of all high-volume billers now offer some sort
of electronic billing, and many of those that don't plan to do so in the
next 24 months.
- On average, billers now receive about 12 percent to 18 percent of
their payments electronically.
- Of approximately 30 billion recurring electronic billing
transactions each year, slightly less than half are for
business-to-business transactions, despite B2B's much greater market
size and complexity.
- By a sizeable margin, current electronic billers prefer to keep
in-house control of their bill processes rather than outsourcing to a
third-party vendor.
Source: "Buy Now, Pay Now: Internet-Enabled Billing Comes of Age",
Zona Research, March 2001. For more information, visit
www.zonaresearch.com.
Better Recognition Drives State-Of-The-Art Payment Processing
With speeds and check recognition accuracy rates reaching new highs,
the cost justification of payment automation technology no longer
applies solely to high-volume lockbox applications.
A few years ago, automation could only be justified, as a
rule-of-thumb, with at least 1,000 transactions per day. As the price,
size and speed of transports have come down, that breakpoint has been
dropping rapidly. Today, even entry-level systems can be justified. In
some cases, it is possible to cost-justify automating a remittance
processing application that involves only a few hundred transactions per
day.
Today's payment automation technology is aimed at automating all
sorting, reading and keying steps of remittance processing to increase
operational efficiency. Automation can also eliminate the charge
(usually $.03 to $.05 per check) for MICR encoding the amount on the
check, and it provides a better audit trail with transactions being
processed inline. Automatic endorsement of the customer account number
on the back of the check facilitates quicker research. Increased overall
throughput reduces "float" and "holdover" costs by shortening the time
between the moment a payment is sent and the moment the funds are made
available.
Many of the gains in efficiency that have been realized can be
attributed to increased character recognition rates on checks. With
today's extraordinary CPU horsepower, mammoth disk space and cheap
memory, powerful context analysis and data validation routines can be
brought to bear to improve check recognition accuracy. Software now
employs multiple data points, check digits and other data validation
tools that compare raw intelligent character recognition (ICR) results
with specific, predefined expectations.
For example, ICR results can be verified by comparing them with the
OCR (optical character recognition) results of a "pay this amount" field
on a utility bill. Advanced cursive handwriting recognition engines
(supplied as modules by vendors including Parascript, A2iA, Orbograph,
Gentriqs and Ceresoft) can recognize the handwritten textual amount on a
check in a process known as legal amount recognition (LAR). These
results can be compared to the handwritten numeric amount on the same
check through courtesy amount recognition (CAR). Some vendors push
accuracy even higher by using multiple ICR engines before comparing CAR
and LAR results.
ICR vendor Orbograph, Billerica, MA, reports that by using CAR alone,
the company's technology can recognize 40 percent of personal checks at
a 1 percent field error rate. With the addition of another CAR engine,
and by consolidating results from both engines, the percentage of
personal checks recognized at the same error rate rises to 49 percent.
By adding a cursive ICR engine that interprets the legal amount and then
interactively compares its answer with the CAR results, the percentage
of checks recognized at the same error rate rises to 72 percent.
Finally, by comparing CAR and LAR results using complex "voting"
algorithms and validating the answer against the OCR results of a
machine-printed coupon, overall accuracy in remittance processing
operations reaches 92 percent. And that's at a rate of one error in
10,000 amount fields read. At this level, it's hard not to choose to
automate payment processing.
Arthur Gingrande (arthur@imergeconsult.com) is a partner of Imerge
Consulting (www.imergeconsult.com).
The Opportunity and Controversy Beyond Simple Check Recognition
There is more to checks than courtesy (numeric) and legal (written)
amounts. Whether it's the payer's name and address, the payee, the date
of the check or even the signature, they all could be captured and
recognized as part of normal processing. Recognition vendors, billers
and banks would love to make use of this information, but some of these
"check mining" applications are fraught with privacy concerns.
Just what is possible with the latest technology? CheckPlus 2.0
recognition software from Parascript, Niwot, CO, can detect the presence
of a signature and sort check images by date. "[This cuts] costs by
sorting out checks that banks might later reject," says John Unoski,
general manager of Total Recognition Products for Parascript. "It also
improves customer service by allowing speedy retrieval of payment data
when responding to inquiries."
Checkreader software, from ICR developer A2iA, New York, can identify
the payer and match it with the person invoiced. Olivier Baret, vice
president of research and development at A2iA, points out that, "By
recognizing the payer's name and address and comparing it with the
information on the invoice, the technology can detect payment errors.
[It also] allows the company to send the check back to the customer with
[lower] returned check costs."
ICR has been applied to forgery detection by Ceresoft, Silver Spring,
MD. The company supplied its technology to Capitol Security Systems,
Chicago, a firm that markets an advanced, automated teller offering
check-cashing services to bank customers.
In the interests of speeding processing, ICR systems that feature
courtesy amount recognition (CAR) and legal amount recognition (LAR)
comparison will sometimes bypass the LAR process if the CAR confidence
level is sufficiently high. Unfortunately, this approach in an ATM
application would allow a forged courtesy amount to pass through
undetected. Ceresoft's technology is trained to take a different
approach.
"LAR results are processed and reported independently of CAR
results," explains Bob Foley, Ceresoft's sales and marketing director.
"If the handwritten legal amount fails to match up with a
high-confidence numeric courtesy amount, our system will detect it
instantly."
ICR could also be used to harvest marketable information, such as
which long distance or mobile phone company payers use, which grocery
store they buy from or even which doctors they visit, but privacy
concerns are at issue. Remittance automation and recognition vendors say
such uses are too sensitive to deploy.
"Checks hold information that could be invaluable to a lot of people,
but [for now] check processors are the only ones who ever see it," says
John Black, director of product strategy at BancTec, Irving, TX. "If the
industry could overcome privacy concerns, that information could be used
to cut down on fraud, to help small businesses track their expenses or
to help customers keep track of their payees."
Arthur Gingrande (arthur@imergeconsult.com) is a partner of Imerge
Consulting (www.imergeconsult.com).
First Federal Automates To Support Growth
First Federal Savings Bank, Twin Falls, Idaho, is typical of the
smaller institutions now adopting check automation technology. In
January, the seven-branch bank implemented new technology to improve
efficiency and keep pace with growth. The institution now services
13,000 checking accounts, up from just 4,700 in 1996.
"We are growing and sending more and more checks," explains Mary
Fort, First Federal's assistant vice president. "When we were small, the
paper system worked just fine, but we drop statements eight times a
month. Last fall, it got to the point where each time [we sent
statements], we were taking at least 10 hours just putting the checks in
order. We had three shifts, and if we hadn't automated, we would have
simply run out of time."
After deploying check automation software from Mitek Systems, San
Diego, all checks are now run through a single transport with three
workstations, and the software compares checks to deposit slips and
credits. The software recognizes and compares numeric courtesy amounts
and handwritten legal amounts. If there is agreement, it passes on the
debit without human intervention. If there is a disagreement, the check
shows up at a workstation. Operators see whole check images (backs, too,
as necessary) as well as boxes that show the software's interpretation
of the amount fields.
"Our staff can magnify the image to decide on the correct amount, and
as soon as the correction is entered, the new figure becomes part of the
system," says Fort, adding that 81 percent of transit checks are now
read automatically.
Under First Federal's old manual system, two proof operators worked
at checking and encoding until 11 each night. "Now they are done by
8:30," says Fort. "It would be earlier, but some of our branches are
open late."
The alternative to automating was adding staff and cost, but that
would be just a temporary Band-Aid. "We now have the capacity to grow to
20,000 checking accounts," Fort says.
Gordon E.J. Hoke (ghoke@imergeconsult.com) is a principal of Imerge
Consulting (www.imergeconsult.com) and a contributing editor of Transform Magazine.
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