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July 1998

COLD Part II Brawny Systems Add Brains

by Gordon E.J. Hoke

COLD isn't just about speed and volumes any more. It's also about using the information intelligently once you've stored it.

The time has come for sensitive, New Age COLD. Bigger, faster and more alluring is no longer enough to be the best. Today's information technology administrators are no longer enchanted with sheer power -- the ability to archive and index an infinite number of reports in an infinitesimal length of time.

To stand head and shoulders above the pack, today's COLD system has to offer intelligence, sophistication, compatibility, even sensitivity. Unrefined brawn and brute force are as popular as a bully on a beach. "There's nothing wrong with raw power," buyers are saying. "Let's just civilize it."

That is the goal of today's COLD vendors. They offer seamless integration between platforms, media and technologies. Internet access makes COLD reports available anywhere, and data mining gleans invaluable information from what was previously just raw data.

Anything Less
Wouldn't Be Civilized

For example, Feith (Fort Washington, PA 215-646-8000) was a pioneer in document imaging. Over the years, Feith products have grown into The Feith Document Database (FDD), a complete document management system including COLD and workflow.

Recently Feith made a leap forward with FDD COLD, which automatically combines COLD data with the graphic image of a form (a blank billing statement, for example). This creates an eminently readable, Web-viewable PDF file. The electronic forms-overlay makes electronic bill presentment a reality.

Prices for server software range from $30,000 for FDD or COLD on an NT platform to $70,000 for FDD and COLD bundled for any of seven Unix flavors.

COLD guru Mason Grigsby, a partner in Imerge Consulting (San Francisco, CA 415-775-4282), thinks that electronic bill presentment could be a bigger market than document management. "Potentially every business that bills is a prospect. COLD fills the needs of the high-volume billers because it can have high-volume index databases which, in turn, allow billers to provide faster customer service. It also sets the stage for delivery of bills over the Internet," states Grigsby.

Feith recently introduced its data mining product, FDD COLDMiner. Priced at $500 per station, COLDMiner uses the Monarch data analysis tool to analyze raw data stored in COLD reports, revealing patterns and relationships that may not be immediately evident. Users view, query, filter, sort, print, analyze and send formatted data to spreadsheets, databases, and other desktop applications. Unlike an older generation of COLD, it creates and reiterates summaries, tables, charts, and graphs in different formats. One can only wonder if the next generation product will be called, "COLDMiner's Daughter."

Any Data, Anywhere

Gary Halleen, president of Com Squared (Atlanta, GA 770-263-4990) continues to push for sophisticated, integrated information management. Com Squared's flagship product, UNISearch, handles huge quantities of data in a minimum of time.

Halleen puts his emphasis on customized solutions for data management needs. UNISearch is really an umbrella for a suite of technological modules -- any or all of which might be applied to answer a particular business challenge. COLD is a highly popular module, and it is tightly integrated with the rest of the client/server, document management offerings. This high degree of integration is unusual.

Similarly noteworthy is Com Squared's remote access to COLD records through the Internet without regard to platform. With NetSearch, people query a variety of remote databases created from any of several platforms. This solution features full, production-level abilities to transmit and display both COLD and document images.

For example, Motorola wanted to link customer service centers in Illinois and Maryland. The client computers were varied, and, while some of the databases used Graphical User Interfaces (GUIs), some did not. Com Squared installed both COLD and an Internet-based delivery system that overcame the geographical and technological obstacles to integration.

Capitalizing on its client/server strength, Com Squared is releasing a Printer Control Language (PCL) interpreter for H-P-format print streams. "This will give companies off-loading from their mainframes the access to reports they are used to," predicts Halleen.

Market Leaders

Another leader in the COLD industry with 4,000 installations in 21 countries is Macrosoft (Rochester Hills, MI 248-853-7140). Like other major vendors, Macrosoft lacks nothing in terms of power; its 32-bit loading module reports and processes over 600,000 pages per hour.

When it comes to communicating retrieved COLD reports, Macrosoft notes its new support for PCL format. Similarly, it touts its enhanced Dynamic Job Descriptor Entries (DJDE) and Metacode processing modules featuring improved speed and ease of use.

Macrosoft goes beyond power, however, with its Synergy product, which delivers information regardless of medium or source. In addition to COLD, Synergy unifies and manages document images, data mining, check images, word processing documents, spreadsheets and full-motion video and sound.

Metafile (Rochester, MN 507-286-9232), which launched a mainframe and midrange imaging workbench in the 1980s, has metamorphosed into a force in the integrated COLD market. In May, Metafile released MVR.net, a Java-based application designed to give authorized users access to COLD and imaging information from a Web browser. With an HTML front end, a company can vary the interface and, hence, the security and level of user access. The server sells for $10,000 while PC software runs $700 per seat. Licenses for unlimited terminal access run from $4,500 to $10,500

"If a customer wants to check an invoice, they can simply enter their ID, password and invoice number," explains Nick Sprau, Metafile vice president. "Then they click on 'submit' and MVR.net compares these variables to a predefined set of reports and images. This greatly reduces the training burden while it makes important information available to a much wider group of people."

Sprau also notes that Metafile's accelerated full-text indexing quickly delivers successful searches from the scantiest of clues.

New Kids on the Block

Westbrook and Bell & Howell are relative newcomers to COLD technology.

Westbrook (Branford, CT 203-483-3350) markets Fortis, a 32-bit, ODBC, client/server document management software suite. Recently they added Fortis COLD, which sells either independently or as fully integrated add-on to Fortis. Suite users get COLD with their familiar controls. The intuitive user interface belies a powerful database back end.

Fortis users gain access to COLD documents, as well as database reports, from anywhere in the world through a PowerWeb component. When information needs to be distributed to non-Fortis users, a module converts data streams for CD-ROM writers.

Fortis is sold exclusively through resellers, so street prices may vary. Westbrook's list price for Fortis is $14,995.

Last year Bell & Howell, best known for their hardware, acquired software developer Protocorp (Monroe, NC, 704-226-5608). Protocorp provides COLD systems for the banking and finance industry under the product name PCI/Reports.

Totally microcomputer based, PCI/ Reports runs with any host download mechanism. As required by this vertical market, the software offers both intense data mining capabilities and a high level of security.

MidAmerica Federal Savings Bank of Clarendon Hills, IL, uses PCI/Reports to search and view reports produced by its host application from any networked PC at over 20 branches. The ability to deal with the data electronically has slashed the number of MidAmerica's internal paper reports.

"We used to print approximately 30,000 pages of report information every day, roughly 7.5 million pages per year for senior management and the branches," recalls Ken Rusdal, senior vice president of operations and information systems for MidAmerica. "It is hard to believe, but we have eliminated almost all printed material from our offices. Now those reports are distributed electronically."

PCI/Reports is fortified by a companion image product. Pricing is based on the assets of the purchaser, ranging from $20,000 to $100,000.

Other Notables

OTG Software (Bethesda, MD 301-897-1400) offers ColdXtender, a 32-bit Windows application featuring a high-speed extract/import module that automatically extracts index information at up to 350,000 pages per hour. ColdXtender supports a wide range of print streams and includes useful utilities like error logging and debugging capabilities.

ColdXtender's price starts at just under $2,000 for a single seat. Users say OTG's installation is among the quickest in the field.

Maximal (Clearwater, FL 813-539-7500) produces a high-powered COLD solution -- but only as a complement to Docs Open document management software from PC Docs.

By being product specific, Maximal's MaxRetriever software offers a high degree of integration. It is also an efficient system: its COLD Object ID refers to a document stored in Maximal's document library, not to an actual physical file. Since many documents are stored in a single file, the likelihood of file system overload is reduced.

MaxRetriever can be customized to specific application needs with ActiveX Viewing of its PDF generated files. The entry price is $12,000 plus $150 per seat.

Computron's (Atlanta, GA 770-913-0303) COOL Docs tightly integrates Computron's COLD product (which they call COOL, for Computer Output Online) with imaging and document management. COOL Docs lets you store, retrieve and distribute computer generated files (such as email, word processing and spreadsheet files) along with files that started out as paper (images and faxes) on Windows NT 4.0 and Windows 95 clients. It's $20,000 for the server and $200 per seat.

Now it's a 16-bit package that works with Fujitsu's TeamWare Imaging software and the TeamWare document management engine. Later this year a 32-bit version will work with any document management system, including PC Docs and Documentum.

Genteel COLD

COLD has come a long way since the days when vendors vied to see who could do the most pages in the shortest time. Now we see value being placed on niceties such as flexibility in print streams. Buyers have to be sure a product meets their integration needs, not just capacity needs.

COLD returns its cost so quickly that economics is seldom the key to choosing a system. Questions of function are often the primary factors that affect the choice of one product over another. COLD is likely to continue its trend toward integration with other document and information technologies.

Gordon E.J. Hoke is a journalist and consultant specializing in document and knowledge management. He can be reached at (507) 534-2293 and <ghoke@mindspring.com>.


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